The new companion for mobile professional electricians – the new XL 2 Trolley electric
For professional electricians, a reliable, robust, and multipurpose tool case is indispensable. The new XL2 trolley electric from Wiha offers mobility, a clever conceived layout and comprehensive content all in one. With this new product, Wiha closes the gap in its own product range between large trolleys and smaller tool cases, offering a solution that is perfectly matched to the needs of the electrical sector.
An overview of the highlights:
“With the XL 2 Trolley electric, we offer electricians a product that significantly facilitates their work processes. It offers the right balance of storage space, mobility and functionality that is required at the construction site,” explained Sven Wilde, Head of Central Marketing at Wiha.
At the same time, there will be a new version of the existing Wiha tool case XL. The new XL 2 electric is offered as of now with adjusted contents, therefore also offering more freedom for additional equipment.
Transparency and orientation for the choice of the correct tool assortment With an accompanying campaign, Wiha makes it easy for users to discover the new case solutions as well as other tool systems and to select the suitable product for their individual requirements. Whether at specialist retail outlets – eye-catching displays and a clear presentation of the Wiha system solutions facilitate orientation. A specially designed landing page provides additional information and possibilities for comparison to allow quick and easy choices.
The campaign uses creative football team metaphors to present the different focal areas and advantages of the offer in a vivid manner. The individual systems create a perfectly matched team that offers the suitable “talent” for each required task. From electrical via mechanical to e-mobility solutions – all are optimally tailored to the requirements of the user groups.
For more information about the XL2 Trolley electric and other solutions for the electrical trade sector see wiha.com/toolkits
About Wiha
Wiha is among the world’s leading manufacturers of hand tools, user-oriented sets, cleverly conceived transport solutions and digital tools. Established in 1939 as a small family-run business, today Wiha has grown into an internationally networked global player with subsidiaries around the world. With personal courage and wisdom, Wilhelm Hahn is continuing the sustainable company development strategy in the third generation. At the company headquarters in Schonach, Germany, he is taking Wiha to a powerful future based on the values of responsibility, respect and integrity. Professionals from the electrical or industrial sectors have for decades relied on their collaboration with Wiha – just like our specialist trade partners and ambitious DIY enthusiasts.
Based on the motto of “Tools that work for you”, Wiha creates an offer portfolio that is distinguished by its functionality, ergonomics, safety and sustainability. Frequent and regular awards for innovation, design and branding from competitions such as the “TOP 100 innovation award”, “iF Design Award” and “Red Dot Award” are proof of this aspiration.
- Flexible organisation with plenty of storage space: A flexible plug-in module system allows easy and one-handed removal and return of tools. In addition, a large number of loops and flexible plug-in plastic dividers for the individual division of the bottom tray for clearly structured organisation and room for additional equipment.
- Ergonomic mobility: Rollers and an extra long telescopic handle ensure comfortable transport of up to 35 kg of tools. - Safety features: Gas-filled shock absorbers prevent the lid from suddenly falling shut of the lid, protect the fingers and additionally ensure soft opening and closing.
- Robust, functional design elements: The particularly robust and impact-resistant case protects the contents reliably and securely. The lock and air pressure compensation valve additionally allow the tool case to be safely transported in airplanes.
- Comprehensive contents: The XL 2 Trolley electric includes customer-oriented contents of Wiha tools – customised to the needs of professional electricians.
“With the XL 2 Trolley electric, we offer electricians a product that significantly facilitates their work processes. It offers the right balance of storage space, mobility and functionality that is required at the construction site,” explained Sven Wilde, Head of Central Marketing at Wiha.
At the same time, there will be a new version of the existing Wiha tool case XL. The new XL 2 electric is offered as of now with adjusted contents, therefore also offering more freedom for additional equipment.
Transparency and orientation for the choice of the correct tool assortment With an accompanying campaign, Wiha makes it easy for users to discover the new case solutions as well as other tool systems and to select the suitable product for their individual requirements. Whether at specialist retail outlets – eye-catching displays and a clear presentation of the Wiha system solutions facilitate orientation. A specially designed landing page provides additional information and possibilities for comparison to allow quick and easy choices.
The campaign uses creative football team metaphors to present the different focal areas and advantages of the offer in a vivid manner. The individual systems create a perfectly matched team that offers the suitable “talent” for each required task. From electrical via mechanical to e-mobility solutions – all are optimally tailored to the requirements of the user groups.
For more information about the XL2 Trolley electric and other solutions for the electrical trade sector see wiha.com/toolkits
About Wiha
Wiha is among the world’s leading manufacturers of hand tools, user-oriented sets, cleverly conceived transport solutions and digital tools. Established in 1939 as a small family-run business, today Wiha has grown into an internationally networked global player with subsidiaries around the world. With personal courage and wisdom, Wilhelm Hahn is continuing the sustainable company development strategy in the third generation. At the company headquarters in Schonach, Germany, he is taking Wiha to a powerful future based on the values of responsibility, respect and integrity. Professionals from the electrical or industrial sectors have for decades relied on their collaboration with Wiha – just like our specialist trade partners and ambitious DIY enthusiasts.
Based on the motto of “Tools that work for you”, Wiha creates an offer portfolio that is distinguished by its functionality, ergonomics, safety and sustainability. Frequent and regular awards for innovation, design and branding from competitions such as the “TOP 100 innovation award”, “iF Design Award” and “Red Dot Award” are proof of this aspiration.